eBooks

Over the past few years, I’ve loved taking a deep dive into a variety of projects ranging from nutrition, retail media, Gen Z, the impact of promotions and more.

A few highlights from these ventures:

• I was thrilled to collaborate with an assortment of beauty, lifestyle, food and travel influencers to create 4 eBooks for each major marketing season our company identified (summer, holiday, cold & flu and back-to-school). These projects allowed me to explore my passion for upcoming trends and analyze patterns in each of these industries.

• Quotient’s Retail Media eBook was an exciting challenge since we began discussions on this before there was much information on this topic. Through collaboration with product marketing and company executives, I was able to create a thought leadership piece on this massive subject.

• I conceived the idea of a nutrition eBook to appeal to a variety of CPGs looking to organically fit into the nutrition landscape. After detailing a variety of dietary lifestyles, another online publication reached out wishing to publish this eBook on their site as well.

Click the images below to download or view these eBooks.